Features

Analytics

Batata collects all the metrics you care about to help you make better decisions.

Visitor info
Get detailed information about your visitors like their device, browser, OS and location.
Page views
Knowing which of your pages gets the most traffic is essential to improving your website content.
Bounce rate
See which pages keep your visitors engaged versus those they are abandoning.
Traffic sources
See where your traffic is coming from to better understand where you should be spending your effort.
Location
Find out where your visitors are coming from including the city, region and country.
Device
See the most popular devices used by visitors to help you optimize your pages.
Languages
Know which languages are the most popular among your visitors to help you tailor your content.
Filtering
Gain further insight into your data by applying filters like country, browser, and URL.
Realtime data
Data available in seconds, not days. The data that Batata collects is immediately available on your dashboard
Custom events
Track everything that happens on your website like signups and cart checkouts using custom events.
Custom data
Use custom data properties to help you further analyze your data.
UTM tracking
Measure the effectiveness of your campaign by analyzing UTM query parameters that are automatically collected.
Reports
Build reports for specific websites and date ranges to cover all your data needs.

Reports

Batata comes with out of the box reporting that enables you to gain deep insights from all your website data.

Insights
Dive deeper into your data by using segments and filters.
Funnels
Understand the conversion and drop-off rate of users.
Retention
Measure your website stickiness by tracking how often users return.
UTM
Track your campaigns through UTM parameters.
Goals
Track your goals for pageviews and events.
Journey
Understand how users navigate through your website.

Privacy

Batata is private by default and helps you stay compliant with data privacy laws.

GDPR & CCPA
Batata never collects any personal information from your visitors so it is fully compliant with GDPR and CCPA.
Data anonymization
All visitor data is anonymized to protect your visitors' privacy.
No cookies
Batata does not use any cookies so no annoying cookie banner is required.
Data ownership
Data is always in your control with us. You can export on your own infrastructure.